We gave two half-day tutorials at the SIGIR 2015 conference: introductory and advanced tutorial on click models. Both took place on Sunday, 9 August 2015 in Santiago, Chile. The tutorials are related but very independent from each other.
Below is the summary of each of these half-day tutorials.
Below is the summary of each of these half-day tutorials.
Morning: “An Introduction to Click Models for Web Search”
In the morning we will give detailed introduction to the click models accompanied by examples and demos. In particular we will cover the following:
- Definition of a click model
- Basic click models: Random Click Model, Position-Based Model, Cascade Model, User Browsing Model, Dependent Click Model, Click Chain Model and Dynamic Bayesian Network Model
- Click model inference process: Maximum Likelihood Estimation, Expectation Maximization, Bayesian Inference and others
- Click model evaluation: Log-Likelihood, Perplexity, CTR and Relevance Prediction Evaluation
- Public datasets and Open Source packages
- Live demos and discussions
Afternoon: “Advanced Click Models and their Applications to IR”
In the afternoon we will discuss more advanced topics for people who are already familiar with the area of click models and want to know more about the recent developments in the area and applications of click models. We will cover the following:
- Advanced click models for web search: click models for aggregated search, multi-session click models, personalized click models, eye tracking and mouse movements and others
- Live demo of building and evaluating a new click model using publicly available dataset
- Click model applications and future directions
- Discussions and guest talks
Participants of each of the tutorials got the following support materials:
- Complete draft of the book
- Copy of the slides
- Code and data samples to follow live demos
Slides
| sigir2015-tutorial-introduction-1.pdf |
| sigir2015-tutorial-introduction-2.pdf |
| sigir2015-tutorial-advanced-1.pdf |
| sigir2015-tutorial-advanced-2.pdf |
| sigir2015-tutorial-guest-talk.pdf |
